Business & Data Analytics
Learning Outcomes
• Develop a business and digital orientated mindset and skillset through structured problem solving, digital use cases and how to build a business case directly from BCG’s own toolkits
• Understand the current digital & technology landscape (AI, Blockchain, Big Data etc) and how it impacts business outcomes
• Ability to harness data analysis techniques and skills to unlock business outcomes
• Build business intelligence and customer analytics capabilities to unlock new demographics and leads
TOPICS COVERED
Business essentials
- Structured problem solving (Learn from BCG’s toolkit)
- Build a business case
- Business communications
Digital essentials
- Digital transformation
- AI and data analytics
- Data visualization
- Introduction to human centered
design and user research - Journey mapping and ideation
Specialization
- Business analysis for data
- Visualisations and dashboards (PowerBI)
- Programming basics and business use cases
- Working with databases
- Intro to statistical analysis and machine learning basics