Business & Data Analytics

Learning Outcomes

•  Develop a business and digital orientated mindset and skillset through structured problem solving, digital use cases and how to build a business case directly from BCG’s own toolkits

•  Understand the current digital & technology landscape (AI, Blockchain, Big Data etc) and how it impacts business outcomes

•  Ability to harness data analysis techniques and skills to unlock business outcomes

•  Build business intelligence and customer analytics capabilities to unlock new demographics and leads

TOPICS COVERED

Business essentials

  • Structured problem solving (Learn from BCG’s toolkit)
  • Build a business case
  • Business communications

Digital essentials

  • Digital transformation
  • AI and data analytics
  • Data visualization
  • Introduction to human centered
    design and user research
  • Journey mapping and ideation

Specialization

  • Business analysis for data
  • Visualisations and dashboards (PowerBI)
  • Programming basics and business use cases
  • Working with databases
  • Intro to statistical analysis and machine learning basics